What this Navy SEAL's '40% rule' can teach you about success
Jesse Itzler felt he was in a rut. So he asked Navy SEAL David Goggins to live with him for 31 days, during which Jesse would do anything David told him to do.
Jesse would later write "Living With A Seal" documenting the grueling experience of getting whipped into shape by one of the toughest men on the planet. They ran through snow storms, jumped into a frozen lake, and did lots and lots of push-ups.
Here, Jesse and David talk about actively pushing yourself and the 40% rule, which means when you think your done and have reached your limit, you're actually only 40% done.
Produced by Joe Avella
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Business Insider is the fastest growing business news site in the US. Our mission: to tell you all you need to know about the big world around you. The BI Video team focuses on technology, strategy and science with an emphasis on unique storytelling and data that appeals to the next generation of leaders – the digital generation.
Jesse would later write "Living With A Seal" documenting the grueling experience of getting whipped into shape by one of the toughest men on the planet. They ran through snow storms, jumped into a frozen lake, and did lots and lots of push-ups.
Here, Jesse and David talk about actively pushing yourself and the 40% rule, which means when you think your done and have reached your limit, you're actually only 40% done.
Produced by Joe Avella
--------------------------------------------------
Follow BI Video on Twitter:
Follow BI Video On Facebook:
Read more: /
--------------------------------------------------
Business Insider is the fastest growing business news site in the US. Our mission: to tell you all you need to know about the big world around you. The BI Video team focuses on technology, strategy and science with an emphasis on unique storytelling and data that appeals to the next generation of leaders – the digital generation.
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